Where coaching, change and AI come together
Human Factors Advisory brings together three things you rarely find in one place: executive coaching from a registered psychologist, deep hands-on change leadership, and practical AI skills. It is here for executives carrying the weight of change, and for the organisations they lead.
Coaching, change know-how and AI, working together
Each one is useful on its own. Put them together and you get more: coaching that understands how organisations really work, change programs shaped by psychology, and AI applied with judgement rather than hype.
Executive coaching
Confidential, psychologically-informed coaching for executives, business owners and senior professionals: performance under pressure, hard conversations, burnout, and the decisions only you can make.
Executive coaching →Organisational change
Around fifteen years of change leadership, helping thousands of stakeholders adjust to new ways of working. Advisory, training and analytics for HR, L&D and transformation leaders.
Change services →Applied AI
An early, hands-on adopter of AI in change and communications. From AI-assisted change comms to the custom-trained assistant on this site, it is practical capability, not buzzwords.
How AI fits →High-functioning is not the same as flourishing
Coaching psychology is not mentoring, and it is not consulting. I won't tell you how to run your business. I will help you see the patterns in how you think, decide, react and lead. Then we build simple, repeatable practices, so you can perform under pressure without burning out the person underneath the title.
- Performance under pressure: attention, energy and pre-performance routines
- Leading change without losing your people (or yourself)
- Hard conversations and conflict. Curious, not furious
- Perfectionism, impostor syndrome and burnout
- Career crossroads: promotions, exits, succession and what comes next
Why a psychologist?
Coaching is an unregulated market. As a registered psychologist I bring evidence-based methods (ACT, CBT, attention and emotional intelligence frameworks) and the ethical standards of a regulated profession.
What's discussed in the room stays in the room. For organisational engagements, outcomes and confidentiality boundaries are agreed up front.
Coaching grounded in real organisational change
Before coaching came around fifteen years of hands-on change management, helping thousands of stakeholders adjust to new ways of working. That experience still sits underneath everything here, and it stays available to organisations, selectively, as advisory, training and analytics support.
Practical books, written from the field
The field guide to the human side of organisational change. Preview it online, free.
Read the book →Communications that people actually read, believe and act on. Preview it online, free.
Read the book →The third book: emotional and cognitive attunement, taught as a martial-arts belt curriculum. In progress.
Get an early look →Thought leadership on people, pressure and change
From Allan's writing on Medium, including the Human Factors and Change publication. More than 160 articles, free to read here in full.
Manage your intensity and energy, not your time
Forget time management. Is managing your energy your true source of power?
Read the article → AIUnleashing AI in your change communications
Using AI well, and with care, in your change communications.
Read the article → ChangeChange jujutsu: rolling with resistance
What martial arts teach anyone leading change: don't clash, redirect.
Read the article →Ask the HFA assistant
An AI assistant trained on Allan's books and articles. Ask it about leading change, coaching, or where to start.
Start with a conversation
A no-obligation chat about what you want from coaching, or about the change your organisation is wrestling with. Plain answers, no pressure.
